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Investment Bank

Investment Bank

Milestones in advertising over the past 100+ years

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About the lead analyst

Kannan Venkateshwar joined Barclays in September 2008 and is currently a Director covering the U.S. Media, Cable & Satellite Communications sectors. Kannan has 13 years of experience across corporate and investment banking.

Prior to joining Barclays, Kannan was with Lehman Brothers working on cross asset strategy research as a generalist covering multiple sectors. Prior to Lehman, Kannan worked at Bank of America and Citigroup in corporate banking, looking at multiple industries.

Kannan earned a B.A. in Economics from University of Madras, India and an M.B.A. from the Darden School, University of Virginia. Kannan also has a post graduate diploma in management from the Indian Institute of Management, Bangalore.

Read the full report

Authorised clients of Barclays Investment Bank can log in to read the full report, Future of U.S. Advertising: Omnipresent and Invisible, as well as the following related reports on Barclays Live:

Future of Media: State of the Global Cable Industry

OTT Video: the best of times, the worst of times…

The Future of Sports

Future of Internet Architecture


For further information about Barclays Research offering, please contact: barclayslive@barclays.com.

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Why TV advertising may be headed toward a cliff

As TV viewers turn to the internet, advertising spend is increasingly moving online. Is a seismic shift in the media industry ahead?

Advertising: Omnipresent and invisible

Barclays Research team explores the impact of current trends on the advertising industry, which may spell trouble for cable networks.

Future of sports

The way we watch US sports today = big changes for media and tech. This infographic from Barclays Research shows why.

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